YouTube Growth Audit · 12 recent videos
The Dossier — Baseline Scorecard
A craft-and-distribution audit of India's long-form explainer channel The Dossier (host: Kaushlesh Rai), graded across 11 lenses by independent analysts, each citing specific videos, timestamps and metrics. Political and religious topics are assessed on craft, sourcing and fairness only — never on which side to take.
baseline /10
The 11 Lenses
Scores are evidence-based baselines from the 12 most recent uploads (ref. date 2026‑06‑15). The craft ceiling is high (multiple lenses ≈ 6.5); the floor is dragged down by missing systems — short-form (1.5), community conversion (3.0) and series/format (4.0).
The five things that matter most
What's working now
Where to start
① Read the Insights
Top 12 fixes ranked by impact × ease, the 3 themes, and the video evidence behind each. → Insights
② Train the team
Deep pages for your writer and editor, plus baseline why/how on every facet. → See the Data
③ Work the plan + launch Shorts
A 90-day checklist and a ready Shorts backlog with the source moments embedded.